Things to Consider before Starting an eCommere Website, Part 2

This is the second part on things to consider before you start an ecommerce website, if you have not read the first part, please check it out before reading this post. Continued from the previous post, here are more things that you need to ask yourself before you plunge into ecommerce website development. Logistics Where…

Innovative Business Card Designs

A business card might be the only thing a person has to remember you so it has to leave a good impression. Professional business card designs are important in creating memorable impressions for prospective clients and partners. However, not many business owners are willing to spend good money on quality business card design. Bad design…

Things to Consider before Starting an eCommere Website, Part 1

For all those enthusiastic ecommerce website owners, before you even consider starting an ecommerce website, it will be good that you actually do a thorough research and planning first. The reason is if you do not know who your customers are and how you are going to differentiate yourself from your competitors and what is…

Survive in the Retail World: Set up a Virtual Retail Shop

It is tough to set up a physical retail shop especially in country like Singaporewhere rental fee is high, good location is hard to find, manpower is scarce and competition is fierce. Many retail businesses struggle because of these factors so as to minimize the risk of failure, there are many retail business owners beginning…

List of Spam Words to avoid in Email Campaign Copy

If you are wondering why you have a low open rate for your email campaign? You may want to check your email copy before you send out your next campaign; it could be due to certain words that trigger the spam filter. As a result, your hard-crafted email campaign might end up in your recipients’…

How to Leverage New Media to Grow Your Mailing List

Many of you will be familiar with the conventional way of growing your mailing list, that is either by adding a subscription form or box at your website or ask your customers to fill in an offline subscription form. However, this is not necessary the only way to grow your mailing list, there should be…

Why Retail Stores Today Should Get Email Marketing?

As a retail store owner today, you will definitely look for various and innovative ways to attract new customers and retain current customers. As we know it is expensive to operate a retail store so having constant stream of customers is crucial for a retail business survival. To attract more sales, you may resort to…

6 Beautiful Travel and Tourism Brochure Templates

In this post, we would like to present 6 beautiful travel and tourism brochure templates for those of you who work in hospitality industry. We understand that at times you may need to promote a special tour packages urgently and wish you could edit on some templates so that you can get the brochure out…

Can I Recycle My Brochure For EDM?

Many of our customers asked whether they were able to recycle or reuse their brochure as an email marketing message (hereafter EDM) so that they can save time and cost. Some even hope that by converting their brochure into Adobe PDF format; it can safely send out as an attachment without any hassles. Unfortunately, the…

Will My Recipients See My Email Address When Using Your Email Marketing System?

This is one of the most commonly asked questions for using our email marketing services. Many customers are concerned what do their recipients see at the “Email Address” column when they blast out the email using our email marketing system.